I'm interested in the concept of "Second Life", where people have created their own virtual world. It was mentioned on the Second Life Library Project that, for example, an area has been set up in the teenage demographic of second life. In this teenagers can access librarians and libraries in their normal life and their virtual life.
Social networks could also be used to advertise a library and its services. By setting up an account in the library's name, people can "make friends" with the library, and keep up-to-date with what the library is doing. Really, it's just another way to get more people aware of and involved with the library.
If it ended up being a successful social network, with lots of contacts to the library, it would also be a new way for informal book recommendations between different borrowers.
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